The usual way
Other agencies
- Templates with your logo dropped in
- Decisions based on best practice and hunches
- Segments limited to what the platform offers
- Discounts as the main reason to buy
- Reports on opens and clicks
- Slow, unclear setup
Email & SMS marketing for ecommerce brands
Grow your profit,
not your ad spend.
We’re a retention agency for DTC founders who are tired of relying on Meta for every sale. We build retention strategies and systems around your brand that help you turn subscribers into first-time buyers, and first-time buyers into repeat customers.
Now taking a few founding clients
Our mission
extra revenue for your brand
Stop paying twice for the same customer.
Ads get more expensive every year, and most brands go quiet after the first order. We turn the customers you’ve already paid for into repeat buyers, aiming to add 25–40% to your revenue, with email doing the heavy lifting and SMS supporting it.
Problems most brands face
Buyers order once and disappear.
We build post-purchase emails and value offers that give them a reason to come back for a second order.
Every email goes to everyone.
We build segments from your store data with custom integrations, so each customer gets the message that fits.
Discounts are the only reason to buy.
We design emails around your brand, so customers buy for more than a code.
What we do
Everything your list needs to keep selling.
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Audits
Identify gaps in your email setup, flows, list health, and signup forms.
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Segmentation
Use customer behavior, purchase history, and engagement to send more relevant messages.
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Flows and campaigns
Automated journeys for first and repeat orders, plus campaigns built on real customer insight. No recycled templates.
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A/B testing and CRO
Test messaging, offers, and signup forms to improve conversions using real data.
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Deliverability
Review list hygiene and sending practices to support inbox placement and sender reputation.
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Retention
Find opportunities to encourage repeat purchases, reduce subscription churn, and increase customer lifetime value.
Our process
Your first 90 days.
Here’s how we fix it. Three stages from research to results, and you always know what we’re doing and why.
- 01
Research
We learn your brand before we build anything.
- Customer profiles: what they want, what stops them buying
- Competitor review and gaps you can own
- Brand voice and offer documents written for your team
- Every email starts from real insight, not a template
- 02
Build
Your plan turns into live emails in 15 days.
- Flows, campaigns and segments set up in your account
- Copy and design handled for you, start to finish
- Sending set up properly so you land in the inbox
- Every message built to raise order value and repeat orders
- 03
Grow
Launch is the start. Every month after, results build on each other.
- Monthly A/B tests and flow improvements
- Personalization from what customers tell you directly
- New flows added as your brand grows
- New offers tested, plus subscriptions if they fit your products
Portfolio
Emails your customers look forward to.
Every email is designed around your brand and written around what your customers care about. Never a template with your logo dropped in.
- Welcome and onboarding
- Abandoned cart and browse
- Post-purchase, reorders and win-backs
Concept designs shown. Client work and results are added as they’re approved.
Why Prime Retention
We work differently. Good emails are the minimum. Data and code are what set us apart.
Our way
Prime Retention
- Emails designed and written for your brand
- Decisions based on your store data
- Custom integrations that build sharper segments
- Reasons to buy that go beyond a discount code
- Reports on repeat purchases, lifetime value and profit
- Core flows live within 15 days
Who you’ll work with
A small team that knows your account inside out.
You won’t be passed between departments. The same four people plan, write, design and run your emails, and you always know who to talk to.
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Ankit Chapagain
Founder and strategist
Mountains, emails and strategies.
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Parbat Sunuwar
Marketing automation engineer
Builds automations that help brands grow their profit.
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Deependra Sunuwar
Designer
Designs emails and shops that drive clicks and revenue.
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Dinung Rai
Copywriter
High on matcha and copywriting.
FAQ
Questions, answered.
Still unsure about something? Send us a message below.
We review your flows, campaigns, segmentation, list health, deliverability and reporting, then walk you through a prioritized 90-day roadmap on a call. There is no obligation to work with us afterwards.
We plan, write, design, build and test your core automated flows: welcome, abandoned cart, browse abandonment, post-purchase, replenishment, win-back and sunset. Core flows go live within the first 15 days of the program.
No. Once your flows are live they keep running on their own. Ongoing support is for brands that also want campaigns, testing and continuous optimization.
Yes, as a complement to email. We add SMS where it genuinely helps, such as cart reminders, shipping updates and back-in-stock alerts, and keep email at the core of your retention program.
No. Flow setup is a one-off project with a fixed price agreed up front. If you want ongoing campaigns afterwards, that’s a monthly plan you can stop at any time.
It depends on your traffic, list size and starting point. Automated flows start working as soon as they go live, and the audit gives you realistic expectations before any work begins.
Book a free audit call. We’ll ask a few questions about your brand, review your current setup and show you what we find.
Free audit
What you get from the free audit.
A real look at your account and a plan you can use, whether or not you work with us.
A walkthrough of your account
On a call or a recorded video, we go through your flows, campaigns, segments and list health.
Your three quickest wins
The changes likely to make the biggest difference first, ranked by effort.
A 90-day roadmap
A clear plan you can run yourself or with us. No obligation either way.
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